Welome to GREN
A strategy and storytelling studio for purpose-led organisations
GREN helps purpose-first businesses, not-for-profits and community organisations bring their ideas to life across digital, print, events and merchandise.
Led by Rae Knopik
12+ years of strategic communications across North America, Europe and Australia
Rae Knopik is a communications strategist who works with organisations that have something worth saying and need help saying it well, across brand, communications and public engagement.
Her work has secured coverage in The Times, Rai News, La Repubblica and The Canberra Times; supported a $1.7M+ seed funding round and more than $1M in successful grants; grown donor bases by over 200%; and built organic social communities from 0 to 20K without paid ads.
Purpose-Led Communications, Practically Delivered
GREN offers practical communications support including marketing strategy, social media, copywriting, website support, press outreach, event support, content creation, systems organisation and merch design and production.
Services at a Glance
Strategic Communications
High-level marketing and communications strategy for purpose-led organisations that need a clearer direction
Social Media
Social media support that turns scattered ideas into a clear, purposeful online presence
Website Set-Up & Management
Sleek website creation and support including online stores, event pages basic SEO improvements or ongoing maintenance
Campaign Content
Creative copy for grant applications, websites, newsletters, social media, flyers, reports, fundraising campaigns, stakeholder emails, media materials and other public-facing communications
Brand Activations
Practical support for launches, workshops, panels, fundraisers, community events and campaign moments, including guest communications, partner outreach, run sheets and promotional materials
Merch Design & Production
Australian-made merchandise for campaigns, events, teams and purpose-led brands, including concept development, design direction, supplier coordination, production management and launch support
How We Work
We can support you through one-off projects, campaign packages, monthly retainers or ad-hoc support.
Every engagement starts with a free coffee chat.
Have a project in mind, a messy idea or a list of communications tasks you need help with? Book a free coffee chat
